From start-up to 10 stores in 5 years.

How Stryde supported rapid growth with a joined-up finance function.

Client Overview


The Saoirse Group (TSG) is a UK-based Vodafone franchisee operating in the telecoms retail sector. Known for their commitment to customer service, TSG has grown from a small team into a multi-store network of 10 locations across the UK in just five years.

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Chris Wilkins - Owner, The Saoirse Group

“What I like about Stryde is that they can cater for all my needs. This means I don’t have to deal with multiple businesses.”

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The Challenge


TSG’s Managing Director, Chris Wilkins, faced mounting pressure as the business grew. The finance function could easily have gotten fragmented and time-consuming to manage. Chris needed clear financial visibility, trustworthy reporting, and a single point of contact for all financial needs. 

He wasn’t just looking for an accountant. He needed a partner who could handle everything from bookkeeping to board-level insight, so he could focus on scaling the business.

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Our Approach


Stryde has been there from the beginning evovling the service offered to meet the changing needs of the business.

 We delivered:

  • Finance Director and Financial Controller services
  • Day-to-day support with bookkeeping, payroll, VAT, and self-assessment
  • A relationship-led service model that prioritised time savings, clarity, and strategic input

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The Outcome

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  • TSG scaled from to 10 locations across the UK in just 5 years
  • Chris ensured he had the time to focus on business growth and operations
  • The finance function was streamlined, reliable, and fully aligned with commercial goals
  • TSG now has the financial clarity needed to scale with confidence

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“By working with Stryde they take the time consuming work out of my business. This enables me to spend more time on my business where I can make a difference to our performance and profitability."

Ready to get clearer on what your business needs next?

Book a discovery call with Stryde and we will help you understand what is working, what is holding you back, and what the right next step looks like.